AMERICAN CANCER SOCIETY is a national non-profit. For over 100 years, they have worked relentlessly to save lives with a vision of world-free cancer.
Web Design & Development
Branding, Print Design
We created an identity system for Taskforce, a new non-profit organization co-chaired by the American Cancer Society, that focuses on women’s health and non-communicable diseases. We wanted the brand to be bold, yet feminine. Being said, we chose a contrasting color pallet and designed a modular logo that can be used in multiple ways— for instance, as an element or pattern in other visual communications.
Branding for this project included:
Logo, color pallet, typestyle, brochures, business cards and a powerpoint template